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04 Feb, 2008


Leah Milner
Date: 04-Feb-2008

Almost two-thirds of savers would not be prepared to put money in an institution called Northern Rock.
The research by Virgin Group showing 59% of savers would shun Northern Rock, comes as the deadline for bids to rescue the ailing Newcastle-bank looms today.

The Virgin consortium's proposal would see NR subsumed under the Virgin Money brand, whereas rival bidder Olivant intends to run the bank under the Northern Rock banner.

       
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